Meet the Mysterious Woman Behind Hollywood’s Hottest Beauty Brands – Celebs like Amber Rose and Christina Milian All Use Her Products
You may not know her face, but you’ve definitely seen her work.
From Amber Rose’s signature glam to Christina Milian’s boutique beauty line and even Chris Brown’s daughter Royalty Brown, one quiet force in the beauty industry has been helping celebrities—and everyday women—launch luxurious cosmetic lines without breaking the bank.
Lady J is the founder of Lady J Manufacturing, a Los Angeles-based beauty lab that’s shaking up the industry with bold, inclusive, and affordable luxury.
“I started this company to help people create extra income—especially during a recession,” Lady J told Varys Hollywood. “You can launch your own beauty brand with just over $1,000.”
That price tag may sound too good to be true, especially when Lady J’s client list reads like a red carpet: Vanessa Simmons, Marcus Houston, Monyetta Shaw, and more have all tapped her lab to create everything from fragrances to probiotic skincare and even Yoni gels.
And unlike overseas factories, Lady J’s team keeps it clean.
“Everything we make is cruelty-free, vegan, organic, and free of hormone disruptors,” she said. “We love animals. We care about women’s health. It’s about beauty from the inside out.”
Her products aren’t just floating around Instagram—they’ve landed in boutiques like Naimie’s in L.A., appeared on Love & Hip Hop, and are available on Amazon and Walmart’s websites. But perhaps most impressively, Lady J was the first to launch a beauty line directly on a Love & Hip Hop episode in 2012—long before influencer beauty brands took over TikTok.
Her message? Start now.
“Don’t wait. DM us, email us—whatever it takes. You can have your beauty brand off the ground in 30 days.”
And yes, that includes everyone.
“I make products for all races, all skin tones, all genders,” she said. “That’s non-negotiable. No one should feel left out of the beauty conversation.”
As someone who manufactures everything from luxury lip gloss to hormone-friendly perfumes and homeopathic supplements, Lady J isn’t just selling products — she’s offering a new standard for health-conscious glam.
“Top-quality oils, no cancer-causing ingredients, no BS,” she said. “If you’ve ever been told your skin tone is ‘too hard to match’ or your scent preferences are ‘too sensitive’—come to me.”
Interested in working with her? You’re not alone. Lady J says she gets new DMs every week from people who want their name on the next celebrity-approved serum or scent.
Thinking of launching a beauty brand like Rihanna or Selena Gomez?
Lady J’s advice is simple:
1. Know your market.
2. Pick a product people will use every day.
3. Focus on what’s already popular, and make it better.
And if you’re wondering what sets her apart?
“We’re faster and more affordable than China,” she said. “No tariffs, no long wait times—just results.”